Just as much as content, images, videos, and website structure are important for a successful website design, so is typography. The fonts used with its style, size, and color, are an important element that add to the visual appeal of a website. Your typography can also make or break user engagement by striking a good or bad first impression about your site. You need to know when you must use absolute professional styles and colors, and when you could go in for an informal tone. For example, if you are a corporate website doing seriously professional dealings, you must use formal font types and colors like black, indigo, grey, brown, white, etc.