Archives for October 2013

Google Glass Getting An App Store in 2014

Google will reportedly be launching a special app store just for Google Glass apps in 2014.

Earlier this summer, there were signs of Glass being supported in the Google play store, but nothing more has happened since then.

Glass is a tiny eyeglasses-mounted device capable of shooting photos, filming video, navigating through maps and surfing the internet in addition to offering text messaging. These have only been made available to developers in the US through Google’s Glass Explorer programme, but are expected to see a public release in 2014.

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Auto Event Tracking with Google Tag manager-No more JavaScript and HTML code.

Google announced a new version of Google Tag Manager with Auto-Event Tracking. You can now write rules instead of JavaScript and HTML.

Auto Event Tracking lets you track almost any user action without any additional JavaScript. It automatically captures user actions like clicks and form submissions.

The new Event Listener Tag can be used to tell Manager when you want to listen for events, and then write detailed rules for what to do when an event happens, which means you can have togs fire based on form submits, clicks and timers using a rule that looks for the corresponding event. You can make sure you’re getting the right form by using Auto-Event variable macros to narrow down your requests via attributes like the element ID and the form target.

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Bing includes Pins in Image Searches

Microsoft Bing team announced a new feature in image search results UI by integrating Pinterest boards. Microsoft already integrated Pinterest in Bing image search results with the pin to Pinterest feature, allowing you to pin and save results directly from Bing image search.

Now, whenever you do an image search on Bing, you’ll see Pinterest boards appear in the top-right corner. But this search feature is only available to U.S members at the moment, if you’d like to see it in action, you can click the gear icon in the top right corner of Bing and manually change your location to the U.S.

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Facebook Tweaks Mobile App Ads

Facebook has announced new mobile app as options to developers to help drive up engagement. The ads let developers make use of seven specific calls to action choices to include in their apps.

In its first phase of mobile app ads, Facebook offered one call to action: “Install now”. Now the company is moving into the second phase and has added seven more: “Open Link”, “Use App”, “Shop Now”, “Play Game”, “Book Now”, “Listen Now” and “Watch Video”, which are all designed to increase engagement with existing apps.

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