Google Shares Four New AdSense Features That Strengthens Your Strategy
Google shared some product updates with new features for responsive ad units and a multi-screen optimization score to complement and strengthen your strategy.
Following are the new features for responsive ad units:
Product manager says “If your responsive page changes its layout following a screen orientation change, we’ll request and load a new ad to fit the new page layout.”
Smart sizing based on the space available: The ad code will automatically adapt all newly created responsive ad units to fit your page layout.
Your ad unit reports can now be broken out by the size of the ad served.
Multi-screen optimization score in publisher score card: A new multi-screen category –for example, if a user need to zoom and/or scroll often, this may negatively impact their experience. Your score will measure what percentage of your pages are multi-screen optimized and compare this percentage to that of other AdSense publishers.
Note: You may not see this category in your scorecard if you have a low percentage of mobile traffic on your site. This new score will be visible in the scorecard on your AdSense home page.
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