SEO is ever-changing, and you need to keep up with the latest trends in order to gain visibility on SERPs among the millions of websites on the Web! Businesses are putting in their best efforts to have their websites ranked on the first page and on the top of SERPs. Some follow organic SEO practices, while others tread the road of paid advertising. If you are one who wants to go the SEO way, you need to know what the rules are. While some say that keywords, content and link building are no more of prime importance for ranking today, others say that they are still effective. So, how would you know what to stick to? Companies offering the best SEO services in India can help you know of the changing trends and rules of SEO. However, before you approach them, here is a basic idea of the factors that still matter to a great extent for SEO when used the right way.
There are many times when getting the expected search engine optimization (SEO) results can be difficult. And even though you must have tested and tried several SEO techniques, one trick which is going to get you better results is building a great online portfolio.
Of late online portfolio or digital self-promotion has come up as an effective search engine optimizationtool. So how exactly can you come up with an engaging online portfolio and also drive traffic to it? Here are some very easy steps to build an online portfolio design which will help you get better traffic as well as better sales:
It’s been nearly a year now since we saw a brand-new version of Google-Maps, rebuilt from the ground up to integrate street view, Google Earth and the rest of Google’s location services into a single place. The new Google maps have been available to users, who request an invitation since May, but starting today, becoming default version for all users.
The new Google Map is the most powerful Maps ever, it aims to simplify the world’s most widely used mapping software by making it more seamless to zip in and out of the basic view, Street View, and satellite imagery.
To prevent some errors indexing, Google is planning to launch a new crawler dedicated to the smartphone. This change does not affect the other robots, or the classic Googlebot , or those dedicated to “featured phones”.
Mozilla/5.0 (iPhone; CPU iPhone OS 6_0 like Mac OS X) AppleWebKit/536.26 (KHTML, like Gecko) Version/6.0 Mobile/10A5376e Safari/8536.25 (compatible; Googlebot/2.1; +http://www.google.com/bot.html)
The Googlebot-Mobile for smartphones user-agent we will be retiring soon:
Mozilla/5.0 (iPhone; CPU iPhone OS 6_0 like Mac OS X) AppleWebKit/536.26 (KHTML, like Gecko) Version/6.0 Mobile/10A5376e Safari/8536.25 (compatible; Googlebot-Mobile/2.1; +http://www.google.com/bot.html)
The new Googlebot for smartphones crawler will follow: robots.txt, robots meta tag, HTTP header directives. Google has analyzed that the update will affect less than 0.01% of URLS. It will also give webmasters more control over indexing & crawling of their content.
Google announced some new features in celebration of its fifteenth birthday. Google spoke about being able to process more complex queries, and part of that is evident in the new comparisons feature that presents Knowledge Graph facts side-by-side.
Just pull up your phone and say to Google: “Tell me the Expressionist artists”. You will see who the artists are and you can dive in to learn more about each of them and explore their most famous works. If you want to switch to Abstract artists, you can do that really easily with our new filter tool”.