There are many times when getting the expected search engine optimization (SEO) results can be difficult. And even though you must have tested and tried several SEO techniques, one trick which is going to get you better results is building a great online portfolio.
Of late online portfolio or digital self-promotion has come up as an effective search engine optimizationtool. So how exactly can you come up with an engaging online portfolio and also drive traffic to it? Here are some very easy steps to build an online portfolio design which will help you get better traffic as well as better sales:
1. Conduct a thorough Research
Before you go on to developing an online portfolio all over, it will be of great help to conduct an intelligent and thorough research for on the areas which require improvements. For eg. It will be helpful to determine the right keywords which will drive in more traffic on your website.
2. Stay Simple and Realistic
Simplicity is the key to good SEO results. At the same time you must not confuse simplicity with being insubstantial. Once when you have decided to build an online portfolio you need to incorporate elements to it in such a manner that the end-user can understand it without any hassles. Also it is very important that your approach to building the portfolio is a realistic one. Whether it is adding specific elements to your portfolio design or choosing the right keyword always stay real even though initially the results might not be as great as you expect it to be.
3. Include Titles and Descriptions
If you want search engines to crawl your online portfolio in a better manner, then you need to include titles as well as descriptions with your work. For eg. Add client name and the type of work in the title tag of your portfolio. Also along with this add descriptions which are keyword rich. This way, not only will you promote your work well, but you will also get better SEO rankings.
4. Come up with a Blog and Build Strong Inbound Links
Content marketing can in fact act as a great catalyst for your online portfolio. And one of the best ways to do this is by coming up with regular blog posts. See to it that your blogs are on topics which are informative and useful to the end user.
Along with this building inbound links will go a long way in making your portfolio popular. It is recommended that you always check with the latest Google guidelines to build effective inbound links.
5. Use a valid code and Make your work Shareable
One of the best ways to get your online portfolio get better traffic is by using a valid code. You can get all the information regarding this from W3C (World Wide Web Consortium).
Most important of all, make your portfolio shareable on various social media platforms. This way, visitors can share it in their groups and communities and make your work go viral.
These tips will go a long way in helping you build a great portfolio. You can also hire professional SEO services to get a dynamic online portfolio. A good portfolio will surely help you boost your SEO results in a cost-effective manner.
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